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Ten Minutes of Sincerity - Enthusiasthma

I recently invented a little self-help exercise for myself that I call “Ten Minutes of Sincerity.”

It’s designed to force me into a state of non-flippancy for at least ten minutes per day. It’s to sort of keep me in touch with reality and stuff.

During the ten minutes, I have to reveal to someone what I’m actually thinking. Most of the time, I make stuff up to make people laugh. It makes them feel good. It makes me feel good. We all get something. The world spins on. Etcetera. That’s not allowed during “Ten Minutes of Sincerity.”

This is my third day of “Ten Minutes of Sincerity.” I didn’t do too well during the first two. At dinner last night, a friend of mine told me that she thought I wasn’t quite ready for sincerity, but that honesty would be a big first step for me. I think she’s right, so I sometimes might simply be being honest when I intend to be sincere, but whatever the case, it’s better than nothing. I’m not very good at this yet, but I’m trying.

I’ve decided that today’s “Ten Minutes of Sincerity” will be performed before a live studio audience.

And the subject is…

A Corporate Problem

I love my job 80% of the time. The other 20%, I want to walk off into the woods, coat myself in honey, and then feed myself to ants (note that this is actually the most positive I’ve ever felt about a job, so I consider choosing death over work only 20% of the time to be a very good thing).

The 80% of positivity ought to be pretty easy to understand. It’s a good job, I work for a company I believe in (if not one with which I always agree), and I’m getting paid to do things I truly enjoy. That’s all good.

It’s the 20% here that might not be so easy to understand, and the reason I’m about to go deeper into that 20% is that I know for a bloody fact that many of you, if not most of you, probably feel similarly, but don’t express it for whatever reason. Fortunately, during “Ten Minutes of Sincerity,” self-censorship is a big no-no. So let’s look at that 20%.

It’s a huge component of the corporate mindset to behave in accordance with methods laid down in books with titles like “Positive Your Way To Success!” and “Passionify Your Workplace!”

The ideas are nice and all. It’s sort of like this institutionalized business hippidom that prescribes peace, love, and defeat of one’s enemies. It’s about feeling good. I like that. It’s a good goal.

The problem is the implementation.

A few years ago, Communication became the big corporate posterchild of success. Teams were failing because they weren’t communicating. Companies died from lack of communication. It was communication this and communication that.

Then people started having meetings just to communicate. I’ve been to a lot of these. They weren’t about anything. They were just meetings for the sake of communication. Minutes would pass by without anything important being said, but because people were communicating, it was considered a good way to pass the time. Hell. The books said so.

Good idea. Bad implementation. It’s like the mechanics were understood, but the concept and purpose were MIA. Such meetings feel grossly uncomfortable for me. The bad acting around the table rivals a love scene from one of the new Star Wars movies, as though everybody has suddenly channeled the unconscious, uninspired muse that drove George Lucas to inflict his mediocrity on us.

It was going through the motions. And it was wasteful. And it still is, actually, since communication for communication’s sake is something that’s still worming its slimy little tentacles into every aspect of business.

It reminds me of a twelve year old smoking. If you’ve never watched an extremely young person smoking, then you should try it. They clearly don’t understand that smoking is about being addicted to something that smells awful and makes your breath smell like a rotting pig intestine. They very stiffly raise the cigarette, and then, with no soul or style, drag off of it, pretend to savor the flavor (since that’s what the cig ads tell us to do (which is like savoring having someone shit in your mouth)), and then exhale in the traditional fashion.

There’s no style. No comprehension of the purpose of the act, but simply an understanding of the mechanics involved. It’s a waste of time. If you’re going to smoke and put up with all the crap that goes along with it, you might as well get good at it and do it for the right reasons (addiction, cancer, irritating people in restaurants, etc.).

Understanding the process doesn’t count for anything if that’s the only reason you’re doing something.

Enthusiasthma

The contemporary blight of communication, at least at Microsoft, is passion. You can’t walk three feet on the Redmond campus without hearing someone talk about passion.

If you interview for a job at Microsoft, you will get drilled about your passion. During the course of your job, you will attend meetings in which people constantly refer to passion. You will receive emails about passion.

Again, like communication, passion is a good thing. It’s good to talk. It’s good to be excited.

But, it’s gotten to the point that the passion has become a sort of disease. I call it “Enthusiasthma” (if you haven’t figured it out yet, that’s a combination of the words “enthusiasm” and “asthma”). People act so excited about things that they can hardly breathe. And they live their lives this way. They show up for meetings out of breath, and present on topics with their voices notched up a whole octave. You can really hear the passion.

Except that you can’t, really.

This notion of constantly being excited is exhausting. It’s not healthy. It isn’t normal. It’s downright stupid and counter-productive.

People at the company are so terrified now of not appearing to show passion that they’ll give you Oscar-winning speeches about what they had for lunch and why it was so great for customers. If you end a sentence with fewer than three exclamation points, offset by several spaces to isolate the excitement and drive it home, then you clearly aren’t really behind whatever it is that you’re talking about.

This is bad.

Like, so bad.

As long as employees feel pressured to constantly overflow with passion, they’re going to be terrified to speak when it’s time to address what isn’t going so well. I’ve watched projects continue, and not with any great success, fueled mainly by passion. In those cases, yeah, people are being passionate, but they’re putting all this passion into things that aren’t really helping. They’ve been fooled by their own passion.

And this is happening company-wide. It’s like open honesty and skepticism are getting brushed aside for passion. It’s spreading thanks to that other often celebrated social disease, the meme. It’s everywhere. And the word is used so often that it’s losing its meaning.

At Microsoft, one of the other words you’ll hear left and right is “innovation.” I’ve already said what I want to say about this awful word, but regardless of how overused I think the word “innovation” is, I still understand its importance.

So here’s something to think about: As long as people are running around with all this passion, having left their critical thinking and skepticism in the late 90’s, and while they’re driving these sometimes winning/sometimes losing projects with all this passion, they’re handicapping their ability to innovate. Innovation is only good as long as what’s being created is actually useful.

We have this situation, then, where one company ideal, innovation, is getting squashed by another company ideal, which is passion.

The problem is that all of this reeks of extremism and zealotry, which never lead to real success. The way you win with extremism is by fooling yourself into believing that everything you think is right, and then bludgeoning your enemies with your abundant resources until they give. That’s not really winning.

Enthusiasthma.

How To Fix It

It’s never cool to just rant on without having a solution, and, fortunately, the solution here is simple.

Don’t buy into to the crap in these self-help business books. There will never be any single idea that will make you succeed. The best you can do is approach everything you do with a dose of skepticism, and by questioning everything at least a little bit. When one of your coworkers comes to you with this “FANTASTIC REALLY COOL   !!!!!!!!!!!!!” idea, feel free to ask that person why it’s so great, and don’t settle for passion.

When your coworkers put effort into things that you know, deep down, aren’t good for the team, then they’re dragging you down with them, and it’s your right to speak up. Don’t be intimidated by someone’s out of control (and probably inappropriate) confidence.

It’s probably enthusiasthma.

This concludes today’s “Ten Minutes of Sincerity.” I can get back to being an asshole now.

Published Sunday, March 26, 2006 9:23 PM by Rory

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Comments

 

Matt said:

I think cynicism can go a long way in businesses as well: Not the unbounded, unhealthy amounts of cynicism that paralyze that dreaded Passion, but rather, an overall skepticism (sometimes spelled scepticism, or even sceptikism, but never skeptikism) that leads one to ask "Is this really worth my time and energy?" or even "Should I get passionate about this?"
Sure, passion and drive are great, but don't be a clueless meme-hopping, buzzword-dropping, babbling buffoon.
March 26, 2006 10:23 PM
 

Walter Lounsbery said:

And while we're at it, please someone look up and use some other adjectives than "super". I'm getting a super headache hearing the same thing in presentation after presentation, year after year...
March 27, 2006 12:42 AM
 

mrpeabody said:

Brilliant, insightful... you should write a self-help business book.
March 27, 2006 1:17 AM
 

Matthew said:

"I work for a company I believe in (if not one with which I always agree), and I’m getting paid to do things I truly enjoy."

That really reflects how I feel about my job.
March 27, 2006 5:29 AM
 

Richard Brightwell said:

Corporate america seems resistant to the idea that software development requires inteligence and talent. Some people are naturally better suited to it than others and all the buzzwords, success books, procedures, standards and methodologies in the world won't change that. Not that any of those are bad things. It's just that without the inteligence and talent you get a lot of those "bad implementation of good ideas" you mentioned, usually due to overdose. It's the difference between pretending and acting, drawing and creating art, being able to sing and being a professional singer. Well organized source code that is clear, efficient and logical is a beautiful thing.
March 27, 2006 7:09 AM
 

C said:

Like the commercial says, having an erection for more than 4 hours requires medical attention, and so does being passionate about your job. Passion is the Latin word for "suffering" for chrissakes.
March 27, 2006 12:03 PM
 

Anon. said:

Are passion and innovation. Two words I used when on the phone to a MS person the other day. They want me, they really do however:

1. They look too much into themselves, they get caught up in their own passion to see what happens in the real world.

2. I know if I went there I'd get fully sucked in, it's something I wouldn't be able to help.

----------------------------------
NLP truly does help businesses, it would help MS too. I totally agree with questioning stuff, if I get hyped up in an idea I'm developing then after two days of planning put it down and come back a week later and question it I can never believe I came up with such crap.
March 27, 2006 1:32 PM
 

Glen said:

Excellent blogger!!!! A pleasure to read!!!!! AAA++++++++
March 27, 2006 2:59 PM
 

Heather said:

"As long as employees feel pressured to constantly over flow with passion, they're going to be terrified to speak when it's time to address what isn't going so well."

That's exactly right! This was really, really good, Rory. It almost makes me want to do my own "Ten Minutes of Sincerity". :)
March 27, 2006 5:51 PM
 

Mark said:

This sounds more like a Robert Heinlein Novel than proposed corporate paradigm shift. Passion is something you either have or you don’t. And although most of us have a legitimate passion for something, I don’t believe that anyone has the capability to be passionate for all things. “Oh look dear, isn’t it just amazing the way our neighbor’s dog urinates on the sidewalls of our BMW…” Like it or not, we don’t live in a utopian society and it’s just not reality.

I remember having to take a mandatory “Ethics” Training Class a few years back. It was four hours long and full of things like “if you get caught having non-consensual intercourse with a coworker during working hours you may be subject to correctional proceedings…” I mean, you can’t “train” someone to be ethical. They either are or they aren’t. That stuff was either instilled in you years ago as a child or it wasn’t. I just remember walking away from that class shaking my head and thinking, “what’s next, a two hour class next week on morals followed by a fifteen minute, five question True/False test”? Hey, if you have non-consensual intercourse with me I’ll let you copy my answers!
March 27, 2006 6:13 PM
 

mike said:

I love to read your writing because I find it very funny. But then, every now and then you slip in these little perls of wisdom and upset the whole thing...

thanks a lot!
March 27, 2006 7:04 PM
 

sean said:

years ago, when I was a malcontent undergrad student (any other kind?), I engaged in an extra-curricular and detailed study of illicit substances and their effect upon Dead and Rush records. The single retained insight from that course of "study" resulted from about a dozen back to back plays of Limelight. With Dr. Leary's filters strapped to my ears, the lyric, "living in the limelight / the universal dream for those who wish to seem / those who wish to be...", seemed suddenly significant and poingnant. " Or, rather the contrast between those two words: "seem" and "be".

thanks for this post, and for reminding me of that epiphany. I think its an idea worth consideration. I think Lao Tzu had the same notion.
March 27, 2006 8:26 PM
 

Jeremy Brayton said:

Non-consensual intercourse is called rape and is a crime. Consensual intercourse in the supply closet? I suppose it's correctional because sex in public is a crime as well, just what it has to do with "passion" or "ethics" are debatable. For some people, sex in a place like that may be the only way they achieve full arousal.

"This concludes today’s “Ten Minutes of Sincerity.” I can get back to being an asshole now." BACK to being an asshole? If I were one of these people who preach passion!!! complete with proper exclaimation point ettiquette, I'd consider you a condescending prick for the tone you used. Then again, tone is difficult to fully comprehend without a bunch of smiley's or other articles of passion.

Personally when I think of communication, I think of it as an equal link between two or more parties to share information. Information loaded with "passion" is highly opinionated and subject of judgement by all parties. I typically ignore it but the fact that I have to decypher messages for their core meaning is time spent I could be doing stuff like ACTUAL WORK.

This type of behavior exists in life in general. People are going to tell you about how great their X is and you're not going to give a rat's ass but they're going to tell you anyway. I believe this behavior is more prevalent in large corporations because they have an entire DEPARTMENT devoted to it: PR. Perhaps upper management sees how this works on customers and believes somehow it'll brainwash employer morale to being excellent. The problem is it's like trying to deny to your family that you have a drug problem. Unless they have a drug problem themselves, they're perfectly aware of the shit you're shoveling in their face. If anything you hurt morale by lying to them with a straight face.

My only dose of corporate life came at the job of an ISP belonging to Bellsouth. I remember at least one "ethics" training class that was a complete waste of time but I suppose made a couple of people a lot of money.
March 27, 2006 8:53 PM
 

Eric Gunnerson said:

Passion has a new friend, and her name is agility.

Both "Passion" and "Agility" are "Mom and Apple Pie" terms. Of course you want people to have more passion about their jobs. Of course you want your business to be more agile.

But as they're used, they're pretty much content-free. Don't tell me about "passion", give me examples. If we're going to be more agile, what exactly are you planning on changing?

Drives me crazy.
March 28, 2006 7:24 PM
 

Jason Nadal said:

I saw one episode of that "American Inventor" show last week, and you could really see the end result of blind passion. This guy invested his life, posessions and even his family in his tabletop game, to the point of living in a homeless shelter. The worst part -- it wasn't particularly good, and you could see how he was on the verge of breaking; unable to cope with the passion being misguided. Passion is great, but futile without direction.
March 29, 2006 1:51 PM
 

dave rosoff said:

Rory, that's the best neologism I've heard in months. I'd actually been trying to create a similar word, so thanks for saving me the effort. There is a similar problem in math to what you describe. Namely, because of "publish-or-perish" it's (somewhat) in one's best interest to pump up his own research perhaps past its true merits. Of course not everybody does this and some offenders are worse than others, but it has led to a greater amount of buzzwords and hype than I ever expected to see in research-level math. So many freaking fads. Anyway thanks for the post.
March 30, 2006 1:36 AM
 

Rory said:

dave -

"it's (somewhat) in one's best interest to pump up his own research perhaps past its true merits"

Fortunately, you don't have to do that since the research you're doing into the differences between squares and circles, and how we can come to describe those differences, will one day save humanity from itself.

Actually, never mind. You're right about the pumping thing.
March 30, 2006 1:48 AM
 

dave said:

Rory -
I feel obliged to point out that I was only making an analogy about the squares and circles. I didn't think you wanted to hear about it. But I forgot about your ENORMOUS BRAIN. Although to be honest with you:
1) squares and circles clearly are more alike than they are different
2) any amount of research into these commonalities or differences will be far more likely to 'save humanity from itself' than anything I will ever do. Don't tell the taxpayers.
Either way the diagram you drew me made coffee come out my nose, so thanks for that.

-dave
March 30, 2006 10:59 PM
 

Mark Miller said:

I have a few passions: keeping up with current events, socializing with folks who are "mental" (I mean that in a good way), writing software that's useful to people, and history.

But while people at Microsoft are so into being passionate about something, why not be passionate about being honest, or skeptical? It would fit in, though it would irritate your co-workers who are so into moving in what they see as a positive direction.
April 5, 2006 10:38 AM
 

Afraid of passion said:

Great post.

I got a 3.0 last year because I didn't show "passion" for the project I was on. I kept asking things like "What does this project tool?", "What is our vision?", "why are we building this?" etc. Needles to say I was not supporting the product and I was not passionate about it. Yeah I got a 3.0 but all of the other people have chosen to pursue other teams in Microsoft since the product they were so passionate about was killed. I mean re-allocated... No I mean killed.
April 5, 2006 9:01 PM
 

TrackBack said:

Your Passion Underwhelms Me
March 28, 2006 6:01 AM
 

TrackBack said:

links for 2006-03-28
March 28, 2006 6:12 AM
 

TrackBack said:

Ten Minutes of Sincerity - My Secret Sauce
March 30, 2006 12:06 AM
 

TrackBack said:

Current Artificial Intelligence is CRAP
March 30, 2006 9:03 PM
 

TrackBack said:

Mom and Apple Pie...
April 4, 2006 4:04 PM
 

TrackBack said:

Something I've been pondering during the duller moments of tonight.
April 7, 2006 12:35 PM
 

TrackBack said:

LUG Award: Least Useless Guy
April 10, 2006 3:42 PM
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